Steal These 5 Comment Prompts That Triple Engagement
Most brands post like they’re shouting into a canyon.
They drop content, wait, and hope someone responds. But silence isn’t a mystery—it’s a symptom. Your audience isn’t ignoring you. You’re just not giving them the right door to walk through.
That door? It’s the comment prompt.
The right comment prompt doesn’t just nudge people to reply. It opens a loop. Sparks curiosity. Triggers ego, identity, humor, memory, or controversy.
And when you learn to write them well, your posts stop being ignored and start becoming conversation starters.
Below, we’re giving you five proven comment prompts that routinely triple engagement for our clients. You can copy them, tweak them, and start using them today.
Want Multipost Digital to build a full library of custom prompts for your brand? Let’s talk.
1. The “Pick One” Prompt
This is the easiest, fastest way to spark a decision—and decisions lead to comments.
Examples:
"Coffee or tea?"
"IG Reels or TikTok?"
"Work from home or office life?"
Why it works:
It’s binary. People love quick takes.
It invites low-effort replies.
It taps into personal identity.
This works especially well when the options tie into your product, niche, or positioning.
If you’re a skincare brand: "Serum or moisturizer first?"
If you’re a productivity coach: "Paper planner or Notion all the way?"
You’re not just farming comments. You’re training your audience to interact with your posts.
Pro tip: Use this on stories, carousels, or static posts to test preferences before launching something new.
Want an advanced version? Add a twist: "Pick one and defend it."
This small tweak creates an irresistible hook. Not only do people share their choice—they explain it. That instantly deepens the thread.
2. The “Finish This Sentence” Prompt
People love feeling clever. This format gives them a head start.
Examples:
"My Monday mood is: ______"
"If I had one extra hour today, I’d use it to ______"
"The best advice I ever got was: ______"
Why it works:
It creates a creative challenge.
It opens the door for humor, vulnerability, or relatability.
It makes people feel like co-creators.
Even better? The replies often spark more replies from others.
Your audience starts talking to each other—not just to you. That’s algorithm rocket fuel.
Want 50 custom-crafted prompts to plug straight into your next 30 days of content? Multipost Digital can build your calendar for you.
Advanced twist: Use this in carousel captions, where the last slide answers the same prompt. You demonstrate participation, model the tone, and prime others to follow suit.
3. The “Hot Take” Prompt
Nothing gets comments like a little fire.
But instead of starting the fire yourself, you can spark it with a question.
Examples:
"What’s the most overrated social media tip you’ve ever heard?"
"What’s one productivity rule you secretly hate?"
"What’s a business book that didn’t live up to the hype?"
Why it works:
It invites disagreement.
It pulls strong opinions to the surface.
It turns casual followers into invested participants.
Warning: You have to be ready to moderate these. A few spiky replies? Great. A comment war? Not so much.
So guide the tone. Ask bold questions, but make space for respectful replies.
This format builds trust too. It shows you want your audience’s input, even when it goes against the grain.
Extra tip: Turn replies into future posts.
If someone drops a scorching opinion in the comments, screenshot it, and post it as a discussion starter for later in the week. Credit them. Loop it back. Now you’ve got user-generated content with built-in buy-in.
4. The “Memory Trigger” Prompt
Most content tries to make people think forward. But nostalgia is just as powerful.
A good memory-based prompt pulls your audience into their past—and brings them right back to your comment section.
Examples:
"What was your first job—and what did it teach you?"
"What was the first piece of content you ever posted?"
"What’s one childhood snack that you’d eat right now if you could?"
Why it works:
It’s emotionally rich.
It slows down the scroll.
It invites storytelling, which drives time-on-post and saves.
Use this when your post has a more human, storytelling, or behind-the-scenes angle. It blends perfectly with founder stories or values-based content.
And yes, funny answers are a bonus. People will come back just to read what others wrote.
Advanced tactic: Take your top replies and turn them into user-spotlight posts. Tag the commenter. Share their story. You’ve now created a feedback loop that rewards participation—and builds loyalty.
Want your brand voice to feel more human, real, and relatable? Let us write your prompts and posts for you.
5. The “Advice to Others” Prompt
This format flips the dynamic. Instead of asking your audience for help, you ask them to help someone else.
Examples:
"What’s one thing you wish you knew before launching your business?"
"What advice would you give to someone starting content creation today?"
"What’s one habit that made the biggest difference in your career?"
Why it works:
It positions your audience as mentors.
It taps into pride and generosity.
It creates evergreen comment value (people read and learn for months).
Use this format when you want to build community and show your brand isn’t just a mouthpiece—it’s a meeting place.
Bonus: It works beautifully on LinkedIn, where people love sharing their wisdom and lessons.
Power move: Compile the best advice into a carousel or PDF lead magnet. Credit the contributors. Now your comments are driving not just engagement—but list growth.
How to Plug These Into Your Strategy
You don’t need to reinvent the wheel. You just need to rotate your prompts.
Here’s how to make it a system:
Pick one prompt type per week
Write three versions per type (15 total)
Mix and match with your content themes
Post at peak times (check platform analytics)
Engage in every thread within the first hour
You’ll start seeing patterns: which prompts get the deepest replies, which trigger debates, which convert lurkers into commenters.
Track that. Double down on winners. Rotate the rest.
You’ll be shocked how a few smart prompts turn a flat feed into a thriving thread machine.
If you’re serious about turning your social into a two-way conversation, prompts aren’t optional—they’re essential.
Want us to write all your captions, prompts, and strategy? Book a free call with Multipost Digital.
One Prompt Can Flip a Post
You can spend hours designing the perfect graphic. Editing the perfect Reel. Writing the perfect caption.
But if you forget to ask the right question?
The post falls flat.
Your comment prompt is the clutch. The moment that turns passive viewers into active participants.
Steal these five. Make them yours. Use them today.
Then watch your comments—and your growth—take off.
Need help turning those comments into full-blown content ideas, campaigns, and sales funnels?
Want your entire social feed engineered for conversation and conversions? Let Multipost Digital handle it.
