Top 10 Social Media Posts That Always Get Likes
Some posts take off. Others flop.
It’s not magic. It’s method.
If you're tired of posting and getting crickets, this blog is your shortcut to cracking the engagement code.
At Multipost Digital, we’ve helped brands generate over 600,000+ followers and 100 million+ views. And the secret?
We don't reinvent the wheel. We repeat what works.
These are the 10 social media post types that always get likes—across platforms, across industries. Use these. Recycle them. Watch the dopamine rain in.
1. The “Unpopular Truth” Post
Let’s face it—people love a little fire.
Unpopular truths create curiosity, reactions, and shares.
But here’s the catch: it can’t just be controversial. It has to be honest and useful. Think: harsh but true.
Example:
“Posting every day won’t fix your business if your offer sucks.”
Why it hits:
Stops the scroll with blunt truth
Gets people nodding or arguing (both = engagement)
Shows leadership and backbone
This builds your reputation. It makes people respect you. And it works on any platform.
Power move: Always include a follow-up tip that shows you’re not just bashing—you’re solving.
Struggling to package your offer for real results? Multipost Digital helps creators craft content that converts. Book a free consult today.
2. The “Relatable Fail” Post
If you’ve ever embarrassed yourself or made a dumb mistake—congrats. You’ve got content gold.
Why this works like crazy:
People don’t just like perfection. They like real.
When you post your fails, people laugh, relate, and—most importantly—trust you.
Example:
“Spent $500 on ads. Forgot to set the right audience. Got 3 clicks from Brazil.”
Why it hits:
Makes you human
Boosts relatability
Opens a learning moment
Always wrap it with a short takeaway so you stay in expert territory.
3. The “Quick Win” Post
This is your cheat code to instant likes and shares.
Drop a tip so helpful people feel smarter just reading it.
Make it short, make it punchy, and make sure it solves a real pain.
Example:
“Add captions to your reels. It boosts watch time by up to 80%.”
Why it works:
Feels like free value
Easy to remember and repost
Builds authority fast
Pro tip: Stack 3-5 tips together into a carousel or thread for bonus engagement.
4. The Transformation Story (Visual or Written)
The most powerful post format on Earth = proof of change.
Before and after. Struggle to success. Lost to found.
People live for transformations.
Example:
“3 months ago, I couldn’t get past 200 views. Now I get 40k+ on every reel. Here’s what I changed.”
Why it works:
People see progress
It taps into the “if they can do it, I can too” effect
Builds emotional connection
Bonus: If you have client results, post those weekly. They build momentum.
5. The “What I Wish I Knew” Post
This format is powerful because it hits regret, nostalgia, and guidance—all in one.
You share one key lesson you wish you’d known earlier, and your audience instantly learns without the pain.
Example:
“What I wish I knew before starting my business: You need an audience first, not a product.”
Why it hits:
Fast insight
Avoids pain for the reader
Shows experience
Stack these weekly for a “Lessons From the Trenches” series.
6. The Screenshot That Sells
Never underestimate the power of a great screenshot.
Whether it’s a DM, a testimonial, a comment, or analytics—real visuals = instant trust.
Example:
Screenshot of a client DM: “Just closed 3 clients from that reel you helped me with!”
Why it works:
Scroll-stopping
Feels authentic
Requires zero writing
Pro move: Use a short caption to connect the screenshot to your service.
Want to turn your client wins into content that sells on autopilot? Multipost Digital builds social proof content that works. Get your free audit now.
7. The Fill-in-the-Blank Post
Want instant comments? Use this.
You drop a sentence with one missing word and let your audience fill it in. It’s too tempting to scroll past.
Example:
“The biggest lie about marketing is ______.”
Why it hits:
Forces interaction
Builds a flood of responses
Makes your profile explode in the algorithm
Use this on reels, carousels, and captions. Repeat every 2–3 weeks.
8. The “Behind-the-Scenes” Post
What looks boring to you is fascinating to your followers.
They don’t see how your process works.
They don’t know how you write, record, brainstorm, or batch.
Show it. Talk through it. Break it down.
Example:
“How I script 5 reels in under an hour (while drinking bad coffee).”
Why it works:
Makes you relatable
Builds curiosity
Shows your work ethic
Pro tip: Use your phone to record your setup. Add a voiceover. Done.
9. The Trend With a Twist
Trends get attention. But everyone uses them the same boring way.
You want to tie the trend to your niche in a way that makes people stop and say, “Oh, that’s smart.”
Example:
Use a trending audio to show “3 client objections I shut down this week.”
Why it hits:
Rides the wave of algorithm love
Stands out from the copy-paste crowd
Still delivers value
But here’s the thing: timing matters. You can’t jump on trends 3 weeks late.
Don’t have time to catch trends while running your biz? Multipost Digital tracks the trends for you, custom-tailored to your brand. Book your strategy session now.
10. The Mic-Drop One-Liner
Some posts don’t need explanation.
They’re just truth bombs that smack people in the brain and stick.
Example:
“You don’t need more followers. You need better content.”
Why it works:
Short = scroll-stopping
Punchy = memorable
Opinionated = gets shared
Use these once a week. Then turn them into a series, a thread, or a hook for a future post.
Final Words: Likes Are the Spark. What You Do Next Is the Fire.
Getting likes is step one.
Getting trust, followers, DMs, and sales—that’s what matters.
But you don’t get sales without attention.
And you don’t get attention without knowing what to post and when.
This isn’t about guessing. It’s about proven content formats that work again and again.
Use these 10 post types. Mix them weekly. Track your winners.
And when you're ready to go from posting to perform—we’ll help you scale.
Multipost Digital builds content engines for creators and businesses that want real growth, not fake likes. Let’s make your message unforgettable. Book your call today.
